Craft Your B2B Content Strategy: Commit the Resources
Step 1 in crafting a content strategy. While social media is often the first touch you have with your clients, it’s not the first thing you’ll want to [...]
Brand Story
Storytelling is an Art. And it’s one of the oldest art forms in the world. From rudimentary cave paintings to oral recitations to vlogs (video blogs), storytelling has [...]
Digital Marketing
What is Digital Marketing? Upon its development in the 1960s, the Advanced Research Projects Agency Network (ARPANET) was the first vision of the Internet. But it wasn’t until [...]
Dun Dun… Dun Dun… Take a Bite Out of Marketing
It’s Shark Week, the annually anticipated 7-day binge of shark-focused content on the Discovery Channel. Modern-day bull sharks and nurse sharks and prehistoric baddies like Helicoprions and Megalodons [...]
How to Brand Your Social Media Platforms in 1 Hour
Strengthen your brand with consistency across platforms. As a business, having a consistent and well-branded social media presence is not only strengthens your brand but is expected by [...]
Social Media: How to “Seize the Moment” & Reach the Most Viewers
When should you post to get the most eyes on your social media content? The internet is buzzing with information and everybody is vying to capture the attention [...]
B2B Companies: New Ways You Can Market on Facebook
Rethinking how businesses connect on social media. When it comes to Facebook, B2C marketers may be the artists in residence, but B2B marketers can use the social media [...]
Marketing Strategy: The Why & How of Spring Cleaning
Keep your brand fresh by reviewing your marketing strategies. Ah, Spring! It’s a time traditionally associated with growth, rebirth and that age-old ritual, Spring Cleaning. As far as [...]
Guide to Keeping a Consistent Social Media Presence
Help strengthen your brand's identity through social media. Social media is a must in the age of digital marketing. Having a consistent social media and digital marketing presence [...]
Marketing Trends for Chicago Businesses
Marketing trends in sweet home, Chicago. Being a Chicago-based marketing and strategic branding agency, Paragraphs gets a front-row seat to all of the marketing trends that make their [...]
